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Eco Assist™
In addition to a hybrid engine, the Insight also features another fuel-saving device. The Insight comes standard with a driver-focused fuel-efficiency[1] enhancement technology named Eco Assist™[2]. As part of this system, pushing the dash-mounted ECON™ button[2] modifies various vehicle systems to minimize the vehicle's overall energy use for increased fuel economy[1]. A sophisticated feedback system uses both ambient color behind the speedometer to indicate efficiency[1] as you drive and an Eco Guide display to provide feedback on your braking and acceleration to help you drive more efficiently[1]. A cumulative Eco Score scoring system provides ongoing support.

[1] Based on 2010 EPA mileage estimates, reflecting new EPA fuel economy methods beginning with 2008 models. Use for comparison purposes only. Do not compare to models before 2008. Your actual mileage will vary depending on how you drive and maintain your vehicle.

[2] ECON and Eco Assist are trademarks of Honda Motor Co., Ltd., and may not be used or reproduced without prior written approval.
ECON™ Button
Pushing the dash-mounted ECON™ button[1] modifies various vehicle systems to minimize the vehicle's overall energy use—and maximize fuel economy[2].

[1] ECON is a trademark of Honda Motor Co., Ltd., and may not be used or reproduced without prior written approval.

[2] 40 city/43 hwy/41 combined mpg. Based on 2010 EPA mileage estimates, reflecting new EPA fuel economy methods beginning with 2008 models. Use for comparison purposes only. Do not compare to models before 2008. Your actual mileage will vary depending on how you drive and maintain your vehicle.
Integrated Motor Assist IMA®
The IMA electric motor works in conjunction with the gasoline engine, and supplies additional power and torque [1] in assist mode. The motor's ultra-thin design allows it to be mounted between the engine and the transmission. The motor also functions as the generator for the IMA® System during deceleration, and as a starter, quickly spinning the engine up to idle speed.

[1] Horsepower and torque measured with IMA system.