Posted by
Christina Ra on September 16, 2009 2:44 PM
Music lovers and planet enthusiasts alike gathered from August 7–9 in Chicago's Grant Park for the
Lollapalooza Music Festival. The
2010 Insight was there, too, proudly participating in the "Rock & Recycle" program in the Honda Eco Zone on Green Street.
"Lollapalooza has had a recycling component over the past five years in Chicago, but this year has far surpassed all other years on so many levels," commented Jody Goode, Lollapalooza Greening Director.
The Honda Eco Zone was completely solar powered using two photovoltaic elements aimed to a Southern exposure, plus most of the building materials for the zone were selected purposely to be reusable or recyclable. "The display looked great and we felt like a majority of the fans at the display were genuinely interested in the hybrid technology and were open to learning more about the Insight," said Vanessa Diaz, Honda Product Specialist.
Participants entered a contest to win an Insight and other instant-win prizes by earning Green Card stamps for doing "green" things at the festival. Thousands of eco-prizes were awarded by Honda and the Lollapalooza Rock & Recycle team, but the lucky winner of the keys to a 2010 Insight was Richard Hasenmyer from Houston, TX. Congratulations, Richard!
Thanks to all the music fans who helped make the festival a success. Hope to see you all at
Austin City Limits in October!
—Christina

Tags: 
Insight,
hybrid,
environment,
efficiency,
2010 cars,
honda,
events,
music