Honda Takes Comprehensive Approach to Enhancing Driver Visibility with Widespread Application of Rearview Cameras
New LaneWatchâ„¢, Forward Collision Warning and Lane Departure Warning systems part of Honda's 360-degree approach to visibility technologies

TORRANCE, Calif. April 04, 2012


Honda is taking a comprehensive approach to enhancing driver visibility and confidence on the road beginning with the widespread application of rearview cameras on 2013 models. Over 94 percent of Honda's 2013 model lineup1 will be equipped with rearview cameras, with 100 percent of Honda's truck lineup (Crosstour, CR-V, Odyssey, Pilot, Ridgeline) as well as CR-Z, Accord and Crosstour providing rearview cameras as standard equipment.

"At Honda, we feel that this visibility feature will be important to many families and we're widely applying it even before we may be required to do so," said Vicki Poponi, assistant vice president of product planning for American Honda. "In addition to the wide application of the rear-view camera technology, Honda is also introducing several new features for enhanced driver safety, visibility and security in model-year 2013."

Rearview cameras are just one aspect of Honda's comprehensive 360-degree approach to technologies designed to enhance a driver's visibility, demonstrated by a host of features available on 2013 Honda models. Safety technologies such as Honda's new Forward Collision Warning (FCW) and Lane Departure Warning (LDW) systems will be available on the 2013 Honda Accord and Crosstour. Both systems use a camera mounted behind the windshield to warn drivers of a potential collision in front of them or to alert drivers if the car is unexpectedly moving out of its lane.

Other Honda features aimed at improving driver visibility are the Expanded View Driver's Mirror - already standard equipment on the 2012 Honda CR-V - and the Honda-exclusive LaneWatchTM blind-spot display. LaneWatch uses a camera mounted on the passenger mirror to provide an enhanced view of the passenger-side roadway. This unique technology will debut on the 2013 Accord followed by the 2013 Crosstour.

Honda and Safety
Honda's current lineup of cars and trucks has earned some of the highest ratings in government and third-party safety testing, with four models - including the only minivan - that have received a 5-Star Overall Vehicle Score in the government's NCAP program. Nine Honda models on-sale today have received the highest possible safety rating of "TOP SAFETY PICK" from the Insurance Institute for Highway Safety (IIHS) under its more-stringent testing guidelines implemented in 2010.

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