Honda Reveals Customized Concepts for Civic, Fit and CR-V at 2006 SEMA Show
High Performance Civic MUGEN Si Sedan prototype makes worldwide debut

LAS VEGAS October 31, 2006


More than 15 Honda project and concept vehicles made worldwide debuts at the 2006 Specialty Equipment Market Association's (SEMA) show in Las Vegas, American Honda Motor Co., Inc., announced today.

Honda revealed a prototype Civic MUGEN Si Sedan equipped with a high performance suspension, aerodynamic body styling and a sport exhaust system. In addition to the MUGEN vehicle, Honda Factory Performance (HFP) showed its new lineup of dealer-installed accessories for the new-for-2007 Honda Civic Si Sedan.

"The Honda Civic MUGEN Si Sedan elevates the already-impressive Civic Si Sedan into new performance territory," said John Mendel, senior vice president of American Honda. "Performance and racing are part of Honda's heritage and the Civic MUGEN Si Sedan along with the rest our vehicles at SEMA demonstrate that passion."

In addition, Honda-customized concept vehicles included the Honda Fit Sport Extreme Concept and Sport Concept CR-V with custom versions of accessory body kits, interior accessories and wheels. A Honda Element-D drift racecar also debuted with a radical powertrain consisting of a 500-horsepower V6 and rear-wheel-drive. Project vehicles built by aftermarket accessory companies on display included numerous Fits, Civics, an S2000 and a customized off-road racing Ridgeline.

Honda's announcements at SEMA coincide with the on-sale date of the new-for-2007 Civic Si Sedan. The Civic Si Sedan embraces the style and performance of the Civic Si Coupe and marks the first time that "Si" performance has become available in a sedan body style. Similar to the existing Civic Si Coupe, the Civic Si Sedan serves as another performance halo for the Civic line-up with a 197-horsepower, 16-valve, DOHC 2.0 liter i-VTEC® 4-cylinder engine with an 8,000 rpm redline - all mated to a close-ratio, 6-speed manual transmission and a helical-type, limited slip differential.

Honda Civic MUGEN Si Sedan
The name MUGEN symbolizes Honda performance throughout Asia and around the globe. MUGEN, under license by M-TEC Co., Ltd., of Japan, has been closely associated with Honda for decades in the design and manufacture of racing and premium performance components. The Civic MUGEN Si Sedan draws inspiration from a "Formula Sport" concept, adding an aggressive dimension of performance to the Civic Si Sedan with a track-tuned suspension, aerodynamic body styling and a performance exhaust system. The track tuned suspension, tested at the Twin Ring Motegi racing circuit in Japan, lowers the vehicle by 0.6 inches (15mm) with highly aggressive spring and damper tuning for enhanced handling performance. The full-vehicle aero-package adds a front spoiler and sports grille, side spoilers, a rear diffuser and a rear wing. The lightweight MUGEN forged alloy wheels measure 18x7.5 inches and are shod with high grip 215/40R18 summer tires. The sports exhaust system reduces back pressure from the catalytic converter back resulting in an enhanced power curve. Additional accoutrements include front and rear MUGEN emblems along with a serial number placard on the instrument panel. A spherical 50 mm MUGEN aluminum shift knob replaces the standard aluminum and perforated leather shift knob. Planned for production in a limited quantity of 500 units a year, the Civic MUGEN Si will be available at U.S. Honda dealers starting in spring 2007 with a manufacturer's suggested retail price (MSRP) of less than $30,000 and includes a full factory warranty.

Honda Factory Performance (HFP) Civic Si Sedan
As a dealer installed accessory, Honda's in-house HFP products carry the same 3-year/36,000 mile bumper-to-bumper warranty as the rest of the vehicle and are designed to genuinely enhance the ownership experience. Similar to the Civic Si Coupe HFP package on sale since spring 2006, the Civic Si Sedan HFP package includes a wide range of performance- and style-enhancing products. High-performance springs reduce ride height by about one-inch and lower the vehicle's roll center. High-performance dampers enhance road handling characteristics and decrease body roll. Larger wheels and tires include 18x7 alloy wheels (plus 1-inch diameter) designed for high-performance 215/40ZR-18 tires (sold separately). A chrome sport muffler emphasizes performance and enhances engine sound. A full aerodynamic body kit (front, sides and rear) further elevates the style quotient of the entire vehicle. Interior and exterior HFP emblems complement the package. The HFP package for the Civic Si Sedan goes on sale in the spring of 2007 with an estimated MSRP of $3,800 plus installation (estimated at 5.6 hours). HFP components can also be purchased individually. American Honda launched its performance accessory program in 2002 with the introduction of a Honda Factory Performance package for the Civic EX Coupe.

Fit Sport Extreme Concept
Envisioned as an entry-level performance car, the Scorched Orange Metallic and matte black Fit Sport Extreme Concept features an aerodynamically styled front bumper fascia with carbon fiber components along with HID fog lights and LED daytime running lights. Large fender flares and low, aggressive side skirts accent its ultra-low profile. A rear carbon fiber diffuser with a center exhaust outlet along with an extended rear aero wing helps enhance style and high-speed downforce. The factory Japan Domestic Market (JDM) rear LED taillights and side mirrors with integrated turn signals further accent the high-tech feel of the vehicle. An advanced, track-tuned suspension package lowers the Fit Sport Extreme Concept ride height and enhances the vehicle's handling dynamics. Brembo® brake components on all four wheels provide amazing levels of stopping force.

Graphite black wheels (17 inch) incorporate Bridgestone Potenza RE-01R tires (215/45R-17). Interior modifications focus on the creation of a high-tech, performance-oriented driving environment with carbon fiber accents that match the exterior styling. The interior features custom Recaro sport seats with Civic Si-style synthetic suede. A dashboard-mounted prototype portable navigation system accessory is also shown.

Sport Concept CR-V
Following the theme of "urban sport," the Sport Concept CR-V is designed to increase the athletic feel of the already sophisticated CR-V. Highlights include aerodynamically styled front and rear bumpers along with a sports suspension package that lowers the Sport Concept CR-V for a customized presence. Custom 19-inch wheels are shod with Bridgestone Potenza tires (245/45R19). Interior modifications focus on the creation of a high-tech, performance-oriented driving environment with the addition of Civic Si synthetic suede fabric on the seating surfaces. Carbon fiber trim panels further accent the interior. Outside, the Sport Concept CR-V is painted in Agile Blue.

Honda Element-D
The Honda Element-D ("D" for drifting) racecar shows what can happen when enthusiastic Honda associates raid the company parts bin. Built for the racing sport of drifting, the Honda Element-D racecar replaces the stock 4-cylinder/Real Time™ 4WD drivetrain with a custom-designed and longitudinally-mounted 3.2-liter Honda V6 and rear-wheel-drive. Producing 500-horsepower, the lightweight twin-turbocharged powerhouse is guaranteed to light up the rear tires and accelerate sideways at full opposite lock. Associates from Honda R&D Americas, Inc., in Ohio plan to campaign the Element-D in the 2007 Formula Drift Series.

Tuner Project Vehicles Displayed at the Honda Booth

AEM/Memphis Car Audio Drift S2000 A&L Racing Element SC
SCORE Ridgeline Racing Super Street Magazine Fit of Fury
Thunderhill Civic Si Racecar DSO Eyewear Element
DVS/Drag Cartel "Get In Where You Fit In" Fit King Motorsports Super Fit
Forever Orange Fit by Ryan Shutt Hasport Civic Sedan
Skunk2 Racing Fit R TJIN Edition Unique Fit

H&R Springs Fit Sport
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