TORRANCE, Calif., Nov., 27, 2012 – American Honda Motor Co., Inc. received six Best Resale Value Awards from trusted vehicle valuation source Kelley Blue Book www.kbb.com. The all-new 2013 Honda Accord, the restyled 2013 Honda Civic and Civic Si, as well as the 2013 Honda Fit each earned awards in their respective segments for projected resale value after five years of ownership. Additionally, the 2013 Honda Civic and 2013 Honda CR-V were both honored as two of the overall Top 10 Best Resale Value vehicles in America this year.
2013 Honda Vehicles Honored with Kelley Blue Book Best Resale Value Awards
"Honda vehicles are engineered to provide a fun-to-drive experience as well as overall value for the money," said Michael Accavitti, vice president of national marketing operations at American Honda. "With a continued focus on quality, fuel-efficiency and premium content, we have always believed that a Honda provides every buyer with added value, and we are honored to be recognized for our efforts by valuation leader Kelley Blue Book."
Kelley Blue Book's Best Resale Value Awards are based on projections from the Kelley Blue Book® Official Residual Value Guide, determined by a skilled staff of automotive analysts. These prestigious awards honor vehicles expected to maintain the greatest proportion of their original Manufacturer's Suggested Retail Price (MSRP) after five years of ownership. Since depreciation (or loss of value) is typically a car buyer's primary expense during ownership, these awards are designed to help consumers make more informed car-buying decisions.
"Honda's dominance in multiple car segments is evidenced by its class-leading wins in four segments," said Eric Ibara, director of residual consulting, Kelley Blue Book. "Based on our projections, no other car in the mid-size car segment can beat the 2013 Accord when it comes to resale value. 2013 Honda vehicles also took top honors in several very hotly contested segments, and they're not flukes. With many repeat winners and perennial favorites, the Honda brand continues to produce quality vehicles that return value to their owners, both during the ownership period and upon resale."
Kelley Blue Book established its annual Best Resale Value Awards in 2003. The company reports projections based on current vehicle data, relevant auction transactions, sales data, market conditions for each vehicle, competition within vehicle segments, expectations of the future economy and the combined experience of Kelley Blue Book's residual analysts. Residual values reflect projected future auction values for vehicles in average condition with 75,000 miles at the end of a five-year lease or ownership period.
For more information about Kelley Blue Book's Best Resale Value Awards, please visit http://www.kbb.com/new-cars/best-resale-value-awards-2013/.
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